Peter SimoonsStrategic Alliance Professionals

Alliance management is the foundation for successful collaboration between organizations. The result is growth and development for all involved partners. With a combination of extensive experience and best practices, Simoons & Company helps clients make the proper steps and avoid pitfalls. That is the principal of a complete range of activities: advice & coaching, workshops and tools.

Contact Peter Simoons to learn how Simoons & Company can help you creating (more) successful alliances.

The role of a strategic alliance professional

by Peter on 12/01/2012

in Alliances & Collaboration

Many organizations are struggling to maintain or grow their business in current economic times. Traditional organic growth asks for investments that may overstretch Today’s budgets, acquiring other companies requires substantial investments that may not be available and when you are depending on government subsidies you may be facing sincere budget cuts too. Despite the headwinds you want to maintain growth of your organization and if possible even grow faster and healthier than the competition does. Growth in a changing environment will ask for a different approach. 
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A fabulous New Year [newsletter]

by Peter on 10/01/2012

in Alliances & Collaboration

This is the text of the January newsletter. When interested to receive this newsletter directly into your inbox you can subscribe in the top right corner of this page.

It is the second week into 2012 already and for sure one thing is still the same in the new year: time continues to fly! Allow me still to wish you a fabulous year in good health and prosperity. And with the element of time in mind: ensure to take your time to enjoy the things you are doing!
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Interview: three questions for…

20/12/2011

Earlier this year I became a member of the International Business Club of the World Trade Center Almere Area (WTCAA). This business club offers a platform for business networking with quite an extensive program that includes company visits, informative sessions and international trade missions. A couple of months ago I was approached for an interview [...]

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The satisfaction of your professional relationships

12/12/2011

Every professional should value the satisfaction of professional relationships. Relationships like alliances and strategic customer – supplier relationships. Often however we forget the importance of perception, the way of communicating and the management of expectations. Trust, openness, appreciation will be valued in a more positive way when the relationship is in a satisfactory state. This [...]

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Does your company have an Alliance brand?

23/11/2011

Does your company have an alliance brand and how important is it for your organization to be recognized as an alliance brand? Steve Steinhilbers book on strategic alliances was face down on my desk when some words on the back caught my eye. Even though I read the book and know Cisco is very focused [...]

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Preview 4th State of Alliance Management study

18/11/2011

On the 12th of December ASAP Benelux will come together in the afternoon to hear Professors Ard-Pieter de Man and Geert Duijsters talk about the 4th ASAP State of Alliance Management study, about alliance capability and alliance performance. The study examines how alliances and alliance management influence

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The inbox dilemma

16/11/2011

Earlier this week I watched this video starring Luis Suarez and his life in a corporate world without email. A powerful story that might feel a bit negated at the end when it turns out to be an IBM commercial. But then, having worked in IBM and knowing Luis, I know that Luis really works

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